Hybrid Product Lead shaping fintech & Web3 systems for
humans

Hi, I'm Terry Mota. I'm a design engineer and product lead who bridges Branding, Marketing, UX, and Product Engineering to transform technology into usable, scalable, and measurable experiences.

I am currently focused on analytics, automation, and design delivery within Web3 and SaaS sectors.
Get in touch

Impact Loop

Design System
–30% bug load
Refactor Cycle
+120% PageSpeed uplift
Accessibility Sprint
+18% usability gains
Growth Loop
+50% product adoption

0→1 Speed & Iteration Example

v1: MVP shipped in 2 weeks to validate fit.
v1.5: Refactor + design system → fewer bugs, faster shipping.
v2: Full facelift → performance doubled, a11y up to 93.
ship
measure
learn
ship again

Cases

Vybe.fyi → Web3 Analytics Dashboard
CareCru → Saas for dental practices
Community contribution

Design that belongs to everyone.

Volunteer initiative focused on a platform strategy that teaches design thinking and visual systems to independent creators and small teams.
“Design as a shared practice, not a gated discipline.”
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Community contribution

Open Illustration Systems

I create modular illustration systems and open-source visual libraries designed for storytelling and scalable product use helping teams remix, expand, and deliver consistent experiences across platforms.
+5200 downloads
CC-BY license
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OpenTools

pocket-checklist-for-designers

A native macOS menubar app that provides a floating, always-on-top checklist panel for designers.

routine-data-visualization

A mobile-first timeline editor where time flows along a beautiful, reshapable curve.

UI-usability-validation

A comprehensive framework and methodology for validating user interfaces and user experiences across web and mobile applications.

Video-to-ASCII-Converter

Real-time video to ASCII conversion, Adjustable FPS, scale, and quality settings
Custom colours and invert ramp for light/dark themes